Distinguished Workshop
As part of the Faculty of Finance and Business at the International University of Technology Twintech (IUTT) commitment to enhancing integration between academic learning and practical application, and developing students’ skills to meet labor market requirements, we are pleased to invite you to attend a workshop titled:
“Modern Trends in Marketing Management”
Presented by:
Mr. Ahmed Sameer Al-Ansi – CEO of Al-Ansi Real Estate Company.
Workshop Axes:
The role of marketing manager and marketing planning.
Latest modern marketing strategies.
Segmentation, Targeting, and Positioning (STP).
Analyzing customer data and understanding consumer behavior.
Content marketing and the art of storytelling.
Marketing mix applications in the real estate sector.
Practical case study from the market, with an open session for Q&A.
Date: Monday | August 3, 2026.
Time: 9:00 AM – 11:00 AM.
Venue: Hall (102) – Building C.
Target Group: Third and fifth-level students of the International Business Administration Department (Arabic & English).
Note: All participants will receive accredited certificates of attendance issued by the university.
We invite you to attend and benefit from this knowledge experience that combines academic expertise with practical applications, contributing to developing your marketing skills and enhancing your career readiness.
